jump to navigation

3 Ways to Optimize Your Content Strategy 08/28/2012

Posted by Yvonne Wade Sanchez in 2012 issues.
trackback

Barb Mosher, in her article titled 3 Ways to Optimize Your Content Strategy, discusses how to optimizer your content using the following steps:

1. Analyze the content that people are reading & keywords people are searching on and clean/write more content to meet those needs

2. Track trending topics/keywords in Google for your product/service and make sure you are including them in your content

3. Incorporate Google+ into your sharing options

She closes her article with the following advice: Web content needs to be fresh and relevant, not just stacked with keywords.

Advertisements

Comments»

1. Dateline Houston – September 2012 Issue « Dateline Houston - 09/01/2012

[…] 3 Ways to Optimize Your Content Strategy […]


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s